Order Capture involves receiving and recording customer orders through sales channels such as online portals, CRM systems, call centers, and partner interfaces. This stage ensures accurate order details, product/service configurations, pricing, and fulfillment instructions. High-quality order capture reduces downstream errors and accelerates order processing efficiency. Key Outcomes: • Accurate and complete order data • Lower downstream corrections or cancellations • Faster order initiation and scheduling • Increased automation and reduced manual entry effort